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The Adriano family is a classic example of a family-run farm, a true tradition in Piedmont. At the beginning of the 1900’s, Giuseppe and Teresa Adriano were tenant farmers.

Their son Aldo and his wife Maddalena bought the first family property in San Rocco Seno d’Elviotownship.


Marco and Vittorio, with their respective wives, Luciana and Grazia, joined the family enterprise during the 1990’s, streamlining production and perfecting a marketing strategy that culminated in their strong expansion into international markets.


Both Luciana’s parents, Renzo and Rosa together with Aldo and Maddalena are active in the family business, contributing precious experience and traditional acumen. Vittorio's daughter Michela joined the business in 2014, assisting her mother Grazia as export manager.


The future of the enterprise seems assured with Elisa and Andrea, Marco and Luciana's children, along with Sophia, who is the youngest daughter of Vittorio and Grazia.


The estate is located in the heart of the Langhe region of Piedmont in the San Rocco Seno d’Elvio township.


Marco and Vittorio Adriano cultivate vines and vinify exclusively with their own grapes to make wines that wholly reflect the terroir. The Adriano family began winemaking at the turn of the last century when Giuseppe, a tenant farmer began to cultivate vines. 


His son Aldo joined him in the enterprise and together they bought and planted a small estate.


In turn, the grandchildren Marco and Vittorio, cultivated the love for their land and its fruits, making the company grow.

It is the 1994 harvest when they decide to wine their grapes by bottling the first bottles with the label Adriano.

Nowadays, the estate encompasses 50 hectares, of which 10 hectares are devoted to hazelnuts, 10 are forested or lie fallow and 30 hectares are given over to Nebbiolo and Barbaresco, along with Barbera, Dolcetto, Freisa, Sauvignon Blanc and white Moscato vines.